I’m a passionate, enthusiastic, detail oriented person who has worn many hats including design manager, art director, online media designer, and graphic designer. I create unique, clean and usable design in both print and interactive design for many diverse clients. I lead creative processes and work collaboratively in strategy meetings with stakeholders on all levels as well as have primary responsibility for conceptualization and creation of design solutions that align with marketing strategies. I have been recognized for creative ideas, great staff and client communication and personal skills, excellent management of organizing and prioritizing work projects to meet deadlines as well as proficient technical expertise.
Senior Graphic Marketing Designer & Art Director at BWGS, LLC (Denver, CO) / 2018-present
Support the Director of Marketing in leading the expansion of a new creative team based out of the Denver office. Execute multiple projects and manage from conception to completion. Collaborate with Executive Board members to implement a variety of marketing programs, including: internal email communications, core values to support brand recognition, and research and design thinking for a new B2B retail website. Responsible for owning design processes for internal marketing assets, through the execution, creation, and coordination of 20 in-house brands. Designed the company’s external newsletter (increasing click-through rates by 50%), social media channels (increasing engagement by over 200%). Developed internal communications plan; execute on strategies and work closely with human resources and the CEO to increase employee morale and disseminate on-brand messaging.
Senior Graphic Designer at Naropa University (Boulder, CO) / 2015-2018
Provided creative visual concepts and layout of all print collateral including, but not limited to, illustrations, curriculum materials, training, and/or promotional collateral such as flyers, ads, brochures, magazines, logos, viewbooks, and direct mail pieces. Collaborated and supported the web/video staff with digital graphic design projects to develop email campaigns, web-based graphics, motion graphics, digital advertising, and online publications. Trained and mentored junior-level creative staff and provided staff and faculty support with instructional materials, training, and templates as needed for individual marketing collateral needs. Researched, implemented, managed, and maintained new project management and time tracking software for the marketing and admissions departments.
Lead Art Director at F+W Media, Inc. (Golden, CO) / 2012-2015
Led and managed the creative team (of 12); assigned projects, coached and evaluated designers, executed all creative, gave valuable feedback during design review processes, and managed the flow of work and appropriate graphics resources to ensure timely and successful project completion. Hired design staff, negotiated contracts, timelines and scopes of work, managed the budget, and streamlined design department efforts. Aided in the creation of the schedule, resource allocation, and graphics assignments for the creative team. Assumed responsibility for guiding the creative team through the design and development process; assigned tasks and evaluated each projects overall look, feel, and aesthetics. Worked closely with editors and graphic designers to create and oversee the overall look of the magazines, making them vibrant, fresh, and smart for the creative reader.
Visual Designer at PinkShag Design (Denver, CO) / 2010-2012
Managed, organized, and delegated work efficiently throughout the Studio Department and helped concept, present, and execute design for multiple projects, including electronic media projects and web sites.
• Adobe Photoshop
• Adobe InDesign
• Adobe XD
• Adobe Illustrator
• Adobe After Effects
• Adobe Dreamweaver
• Adobe Acrobat pro
• Microsoft Office
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